Arm & Hammer 100% Natural Baking Soda Toothpaste is built around 100% natural Arm & Hammer baking soda, which gently but effectively deep-cleans between teeth and along the gumline while neutralising the plaque acids that weaken and erode enamel - clinically shown to remove more plaque from hard-to-reach areas than a non-baking-soda toothpaste.
This particular formula is designed to help maintain healthy gums and defend against gum issues, while fluoride provides everyday protection against cavities.
Brush twice daily, using a pea-sized amount for children aged 6 and under with supervision. For best results, store at normal room temperature and replace the cap after every use to keep water out of the tube.